Business Model: ZenMind

Company Details: ZenMind - Guided Meditation Programs

Value Proposition: At ZenMind, our primary focus is to help individuals unlock inner peace and achieve a state of Zen through our guided meditation programs in SG. Our expert instructors will lead you on a journey of self-discovery and relaxation, allowing you to embrace mindfulness and find balance in your daily life.

• Customer Segments:
• Individuals seeking inner peace and relaxation
• Stressed professionals looking for a way to de-stress and find balance
• Health and wellness enthusiasts interested in mindfulness practices

• Key Activities:
• Developing and designing guided meditation programs
• Conducting meditation sessions and workshops
• Marketing and promoting our services
• Continuous research and improvement of our programs

• Key Resources:
• Experienced and knowledgeable meditation instructors
• High-quality meditation space and equipment
• Effective marketing strategies and platforms
• Constantly updated research and resources on mindfulness and meditation

• Revenue Streams:
• Individual program fees
• Corporate workshop fees
• Sales of meditation resources and products

• Cost Structure:
• Rent and maintenance of meditation space
• Employee salaries and benefits
• Marketing and advertising expenses
• Research and development costs

Customer Relationships: At ZenMind, we strive to build strong and trusting relationships with our customers. We do this by providing a welcoming and comfortable environment for our clients to practice mindfulness and meditation. Our expert instructors also ensure that each session is tailored to the individual needs and goals of our customers.

• Channels:
• Website and online booking platform
• Social media platforms
• Word-of-mouth referrals
• Collaborations with corporate partners